01Where you rank
Today’s position
Rank distribution across all 101 terms, the pages doing the work, and the terms that are on the board.
Which pages rank
at height cleaning Brisbane
dndsolutions.com.au/at-height-cleaning
#1
floor stripping and sealing Brisbane
dndsolutions.com.au/strip-seal
#1
data centre cleaning Brisbane
dndsolutions.com.au/data-centre-cleaning
#2
body corporate cleaning Brisbane
dndsolutions.com.au/body-corporate-strata-cleaning
#2
industrial cleaning Brisbane
dndsolutions.com.au/industrial-cleaning
#3
shopping centre cleaners Brisbane
dndsolutions.com.au/shopping-centre-cleaning-brisbane
#3
data centre cleaners Brisbane
dndsolutions.com.au/data-centre-cleaning
#3
commercial fire damage restoration Brisbane
dndsolutions.com.au/fire-damage-restoration
#3
tile acid cleaning Brisbane
dndsolutions.com.au/acid-washing-tile-cleaning
#3
+26 more ranking terms (#4 to #27) in the appendix
What we spotted
✓Pass
Strong specialist pages
At-height cleaning, floor strip and seal, data centre, body corporate and fire damage pages all rank in the top 3.
!Fix
Paid landing pages are indexed
Two go.dndsolutions.com.au pages rank instead of the main site (air duct cleaning #20, commercial floor cleaning #27), splitting authority with the real service pages.
!Fix
Wrong page ranks for water damage
The water damage page ranks for “fire damage cleaning” (#9) but not for any water damage term.
!Fix
Pages compete with each other
Window cleaning is split across two pages, and the commercial cleaning page ranks for industrial terms.
!Watch
No movement in 30 days
Every term held its position over 24 hours, 7 days and 30 days, so nothing is building momentum.
Baseline. The top positions are strong, but they sit on low-volume specialist terms. The core commercial cleaning, restoration and construction terms, which make up most of the revenue opportunity, are all outside the top 100. This export shows positions only, with no search volumes, so treat it as the baseline future reports are measured against.
02What needs fixing
The money terms you’re missing
The 66 unranked terms fall into 7 groups, ordered by the value of the work behind them. Each shows the issue, its impact and the recommended fix.
1
Office and commercial cleaning
Highest value12 terms · 101+Issue12 core terms, none in the top 100. A /office-commercial-cleaning page exists, but its only ranking is #16 for “industrial cleaning services”, which is the wrong intent.
ImpactThese are the biggest searches in the category and they lead to ongoing cleaning contracts. Every one of these enquiries currently goes to a competitor.
FixRebuild the commercial cleaning page around office cleaning: title, H1 and headings using office and commercial wording, the sectors served, a contract scope, proof (clients, reviews, case studies) and a quote form. Link to it from the menu and every sector page.
office cleaning Brisbanecommercial cleaners Brisbanecommercial cleaning services Brisbaneoffice cleaners Brisbanecommercial cleaning company Brisbane+7 more
2
Water damage, flood and mould restoration
High value · urgent8 terms · 101+Issue8 terms at 101+. The water damage page ranks #9 for “fire damage cleaning” but not at all for water damage. There are no flood or mould pages.
ImpactRestoration jobs are urgent, often insurance-funded and worth more per job than routine cleaning. Brisbane’s flood risk makes this a steady source of demand.
FixRewrite the water damage page so it is clearly about water damage (24/7 response, extraction, drying, insurance work). Build separate flood restoration and mould remediation pages, and cross-link them with the fire damage page, which already ranks.
water damage restoration Brisbanewater damage cleaning Brisbaneflood damage restoration Brisbaneflood restoration Brisbanemould removal Brisbane+3 more
3
Construction and builders cleaning
High value · repeat work8 terms · 101+Issue8 terms at 101+. The builders cleaning page ranks #14–18 for “builders cleaning” wording only. Construction, post-construction, handover and new build searches find nothing.
ImpactBuilders hire on every project, so one relationship becomes repeat work. These are the words site managers actually use.
FixExpand the builders cleaning page with sections for rough clean, final clean, handover and post-construction cleaning, add commercial build examples, and use the variant wording in headings.
construction cleaning Brisbanepost construction cleaning Brisbaneconstruction site cleaning Brisbaneconstruction site cleaners Brisbanebuilders clean Brisbane+3 more
4
Industrial, government and sector cleaning
High value · large contracts9 terms · 101+Issue9 terms at 101+, even though close variants rank: industrial cleaning #3, body corporate cleaning #2, hospital cleaners #11. The pages only use one way of saying each service.
ImpactThese are the quickest wins, because the pages already have authority. They just need the wording and the sub-sections.
FixAdd warehouse, factory and facility sections to the industrial page; “cleaners” wording to the body corporate page; hospital and medical cleaning wording to the healthcare page; and government building wording to the government page.
warehouse cleaning Brisbanefactory cleaning Brisbaneindustrial facility cleaning Brisbanebody corporate cleaners Brisbanehospital cleaning Brisbane+4 more
5
Window and pressure cleaning
Medium value7 terms · 101+Issue7 terms at 101+. Two pages (at-height and the abseiler page) split window cleaning between them, and neither ranks for commercial, rope access or abseil searches. There is no pressure cleaning page.
ImpactHigh-rise and pressure cleaning are specialist jobs with fewer competitors, and they sell well alongside existing building contracts.
FixMerge the two window pages into one commercial window cleaning page (rope access, abseil, high-rise) and redirect the other. Build a commercial pressure cleaning page.
commercial window cleaning Brisbanerope access window cleaning Brisbaneabseil window cleaning Brisbanehigh pressure cleaning Brisbanecommercial high pressure cleaning Brisbane+2 more
6
Carpet, floor and gutter services
Add-on value7 terms · 101+Issue7 terms at 101+. Floor strip and seal ranks #1, but “floor stripping” on its own is 101+. There are no carpet, upholstery, gutter or chimney pages.
ImpactSmaller jobs on their own, but easy add-ons to existing commercial contracts.
FixAdd “floor stripping” wording to the strip and seal page. Build one commercial carpet and upholstery page, and decide whether gutter and chimney cleaning are worth a page or should be dropped from tracking.
floor stripping Brisbanecommercial carpet cleaning Brisbanecarpet dry cleaning Brisbanecommercial upholstery cleaning Brisbanegutter cleaning Brisbane+2 more
7
Gold Coast and Melbourne
New markets15 terms · 101+Issue15 terms at 101+. Every Gold Coast and Melbourne term is unranked, and the site has no location pages for either market.
ImpactIf D&D services these areas, it gets no search traffic from them at all.
FixConfirm which services run in each market. Build a Gold Coast and a Melbourne commercial cleaning page with local jobs and contact details, set up Google Business Profiles where there is a real address, and start with commercial cleaning and water damage.
commercial cleaning Gold Coastcommercial cleaners Gold Coastcommercial cleaning services Gold Coastoffice cleaning Gold Coastoffice cleaners Gold Coast+10 more
Closest to page one
These terms already rank on page two. They’re the fastest wins, because the pages just need stronger wording and links.
#11
hospital cleaners Brisbane
dndsolutions.com.au/hospital-cleaners
#14
builders cleaning Brisbane
dndsolutions.com.au/builders-cleaning/
#15
commercial water damage restoration Brisbane
dndsolutions.com.au/24-7-water-damage-restoration
#15
high rise window cleaners Brisbane
dndsolutions.com.au/commercial-industrial-window-abseiler-cleaning
#15
medical facility cleaning Brisbane
dndsolutions.com.au/hospital-cleaners
#16
council building cleaning Brisbane
dndsolutions.com.au/government-council-cleaning
03Action plan
Priority next steps
01
Rebuild the commercial and office cleaning page
This is the biggest gap in the report: 12 core money terms with no visibility. Rewrite the existing page around office and commercial cleaning, give it proof and a quote form, and link it from the menu and every sector page.
02
Fix the restoration pages
Rewrite the water damage page so it targets water damage, then build flood restoration and mould remediation pages. Fire damage already ranks #3–8, so the trust is partly there.
03
Clear up the page conflicts
Noindex or redirect the go.dndsolutions.com.au landing pages, merge the two window cleaning pages, point industrial terms at the industrial page, and make URL formats consistent (some end in a slash, some don’t).
04
Push the near-page-one terms
Six terms sit at #11–16 (hospital cleaners, builders cleaning, commercial water damage, high-rise window cleaners, medical facility and council building cleaning). Stronger wording and internal links should move them onto page one.
05
Cover the missing wording and services
Add construction, warehouse, factory, hospital and “cleaners” variants to the pages that already rank, then build pressure cleaning and commercial carpet pages.
06
Expand to Gold Coast and Melbourne
Once the Brisbane money terms are moving, add location pages and Google Business Profiles for the markets D&D actually services.
07
Re-measure monthly
Track movement against this baseline and add Google Maps (local pack) tracking for the core commercial cleaning terms, which is where many of these leads come from.
04Who we are
One team, every channel
Fresh Digital is a full-service digital marketing and web design agency, based on the Gold Coast and working with businesses across Australia since 2011. Strategy, design, build, content, SEO and paid ads all sit under one roof, so the fixes in this report can be planned, built and measured by one team, with no hand-offs between agencies.
2011
Helping Australian businesses grow online
2,000+
Clients served
4.7★
Average from 67 Google reviews
8
Services under one roof
01
SEO and organic search
Data-driven SEO that compounds over time: technical fixes, on-page optimisation, content and authority building.
For D&DWin the office cleaning, water damage and construction terms in this report, and hold the top-3 positions you already have.
02
Google Ads (PPC)
Search campaigns built to convert, managed for return on spend, not clicks.
For D&DCapture commercial cleaning and emergency restoration leads now, while the organic pages are being rebuilt.
03
Web design and build
Fast websites that rank well and turn visitors into enquiries.
For D&DRebuild the commercial cleaning page and add the flood, mould, pressure cleaning and location pages this report recommends.
04
Content creation
Google-friendly, human-first copy for service pages, landing pages and blogs.
For D&DWrite the service copy that covers every way people search, from “builders clean” to “post-construction cleaning”.
05
CRO and calls to action
UX improvements and testing that turn more visitors into customers.
For D&DMake sure the extra traffic becomes quote requests, with clear forms and calls to action on every service page.
06
Google Business Profile
Local profile optimisation, posts, photos and review growth.
For D&DShow up in the Google Maps results for “commercial cleaners Brisbane”, where many of these leads start.
07
Graphics and branding
Brand identity that stands out: logos, guidelines and campaign creative.
For D&DConsistent, professional creative across the website, ads, proposals and tender documents.
08
Facebook and social marketing
Paid social campaigns that build reach and generate leads.
For D&DReach facility managers, strata managers and builders with targeted campaigns that support search.
How we work
01
Discovery
02
Strategy
03
Execute
04
Optimise
05
Report
06
Scale
No buzzwords, no fluff. Every strategy is tailor-made rather than a one-size-fits-all package, and every month you get a clear report on rankings, leads and what we’re doing next.
05Appendix
All tracked terms
Full term list by group. Search: Google.com · Australia · EN.
Ranking terms 35
at height cleaning Brisbane#1
floor stripping and sealing Brisbane#1
data centre cleaning Brisbane#2
body corporate cleaning Brisbane#2
industrial cleaning Brisbane#3
shopping centre cleaners Brisbane#3
data centre cleaners Brisbane#3
commercial fire damage restoration Brisbane#3
tile acid cleaning Brisbane#3
government cleaning services Brisbane#4
hotel cleaning Brisbane#4
strata cleaners Brisbane#5
fire restoration Brisbane#5
commercial duct cleaning Brisbane#5
shopping centre cleaning Brisbane#7
strata cleaning Brisbane#7
commercial tile cleaning Brisbane#8
school cleaners Brisbane#8
fire damage restoration Brisbane#8
fire damage cleaning Brisbane#9
hospital cleaners Brisbane#11
builders cleaning Brisbane#14
builders cleaners Brisbane#14
medical facility cleaning Brisbane#15
commercial water damage restoration Brisbane#15
high rise window cleaners Brisbane#15
industrial cleaning services Brisbane#16
council building cleaning Brisbane#16
healthcare cleaning Brisbane#18
builders cleaning services Brisbane#18
school cleaning Brisbane#19
industrial cleaners Brisbane#20
air duct cleaning Brisbane#20
high rise window cleaning Brisbane#26
commercial floor cleaning Brisbane#27
Office and commercial cleaning 12
office cleaning Brisbane101+
commercial cleaners Brisbane101+
commercial cleaning services Brisbane101+
office cleaners Brisbane101+
commercial cleaning company Brisbane101+
office cleaning services Brisbane101+
commercial office cleaning Brisbane101+
corporate office cleaning Brisbane101+
workplace cleaning Brisbane101+
professional commercial cleaners Brisbane101+
commercial facility cleaning Brisbane101+
commercial cleaning South East Queensland101+
Water damage, flood and mould restoration 8
water damage restoration Brisbane101+
water damage cleaning Brisbane101+
flood damage restoration Brisbane101+
flood restoration Brisbane101+
mould removal Brisbane101+
mould remediation Brisbane101+
mould cleaning Brisbane101+
commercial mould remediation Brisbane101+
Construction and builders cleaning 8
construction cleaning Brisbane101+
post construction cleaning Brisbane101+
construction site cleaning Brisbane101+
construction site cleaners Brisbane101+
builders clean Brisbane101+
handover cleaning Brisbane101+
new build cleaning Brisbane101+
commercial builders cleaning Brisbane101+
Industrial, government and sector cleaning 9
warehouse cleaning Brisbane101+
factory cleaning Brisbane101+
industrial facility cleaning Brisbane101+
body corporate cleaners Brisbane101+
hospital cleaning Brisbane101+
medical cleaning Brisbane101+
government building cleaning Brisbane101+
retail cleaning Brisbane101+
sports facility cleaning Brisbane101+
Window and pressure cleaning 7
commercial window cleaning Brisbane101+
rope access window cleaning Brisbane101+
abseil window cleaning Brisbane101+
high pressure cleaning Brisbane101+
commercial high pressure cleaning Brisbane101+
commercial pressure washing Brisbane101+
industrial pressure cleaning Brisbane101+
Carpet, floor and gutter services 7
floor stripping Brisbane101+
commercial carpet cleaning Brisbane101+
carpet dry cleaning Brisbane101+
commercial upholstery cleaning Brisbane101+
gutter cleaning Brisbane101+
commercial gutter cleaning Brisbane101+
chimney cleaning Brisbane101+
Gold Coast and Melbourne 15
commercial cleaning Gold Coast101+
commercial cleaners Gold Coast101+
commercial cleaning services Gold Coast101+
office cleaning Gold Coast101+
office cleaners Gold Coast101+
builders cleaning Gold Coast101+
construction cleaning Gold Coast101+
water damage restoration Gold Coast101+
commercial cleaning Melbourne101+
commercial cleaners Melbourne101+
commercial cleaning services Melbourne101+
office cleaning Melbourne101+
office cleaners Melbourne101+
builders cleaning Melbourne101+
water damage restoration Melbourne101+
All 101 terms, original report order 101
at height cleaning Brisbane#1
floor stripping and sealing Brisbane#1
data centre cleaning Brisbane#2
body corporate cleaning Brisbane#2
industrial cleaning Brisbane#3
shopping centre cleaners Brisbane#3
data centre cleaners Brisbane#3
commercial fire damage restoration Brisbane#3
tile acid cleaning Brisbane#3
government cleaning services Brisbane#4
hotel cleaning Brisbane#4
strata cleaners Brisbane#5
fire restoration Brisbane#5
commercial duct cleaning Brisbane#5
shopping centre cleaning Brisbane#7
strata cleaning Brisbane#7
commercial tile cleaning Brisbane#8
school cleaners Brisbane#8
fire damage restoration Brisbane#8
fire damage cleaning Brisbane#9
hospital cleaners Brisbane#11
builders cleaning Brisbane#14
builders cleaners Brisbane#14
medical facility cleaning Brisbane#15
commercial water damage restoration Brisbane#15
high rise window cleaners Brisbane#15
industrial cleaning services Brisbane#16
council building cleaning Brisbane#16
healthcare cleaning Brisbane#18
builders cleaning services Brisbane#18
school cleaning Brisbane#19
industrial cleaners Brisbane#20
air duct cleaning Brisbane#20
high rise window cleaning Brisbane#26
commercial floor cleaning Brisbane#27
mould remediation Brisbane101+
builders clean Brisbane101+
handover cleaning Brisbane101+
new build cleaning Brisbane101+
commercial builders cleaning Brisbane101+
construction site cleaners Brisbane101+
builders cleaning Gold Coast101+
construction cleaning Gold Coast101+
water damage restoration Brisbane101+
water damage restoration Gold Coast101+
water damage restoration Melbourne101+
water damage cleaning Brisbane101+
flood damage restoration Brisbane101+
flood restoration Brisbane101+
mould removal Brisbane101+
construction site cleaning Brisbane101+
gutter cleaning Brisbane101+
mould cleaning Brisbane101+
commercial mould remediation Brisbane101+
commercial window cleaning Brisbane101+
rope access window cleaning Brisbane101+
abseil window cleaning Brisbane101+
commercial high pressure cleaning Brisbane101+
high pressure cleaning Brisbane101+
commercial pressure washing Brisbane101+
industrial pressure cleaning Brisbane101+
chimney cleaning Brisbane101+
commercial carpet cleaning Brisbane101+
carpet dry cleaning Brisbane101+
commercial upholstery cleaning Brisbane101+
floor stripping Brisbane101+
post construction cleaning Brisbane101+
commercial cleaning South East Queensland101+
construction cleaning Brisbane101+
commercial cleaning company Brisbane101+
commercial cleaning Melbourne101+
commercial cleaners Melbourne101+
commercial cleaning services Melbourne101+
office cleaning Melbourne101+
office cleaners Melbourne101+
commercial cleaning Gold Coast101+
commercial cleaners Gold Coast101+
commercial cleaning services Gold Coast101+
office cleaning Gold Coast101+
office cleaners Gold Coast101+
builders cleaning Melbourne101+
office cleaning Brisbane101+
commercial cleaners Brisbane101+
commercial cleaning services Brisbane101+
commercial facility cleaning Brisbane101+
body corporate cleaners Brisbane101+
professional commercial cleaners Brisbane101+
office cleaners Brisbane101+
office cleaning services Brisbane101+
commercial office cleaning Brisbane101+
corporate office cleaning Brisbane101+
workplace cleaning Brisbane101+
government building cleaning Brisbane101+
industrial facility cleaning Brisbane101+
warehouse cleaning Brisbane101+
factory cleaning Brisbane101+
retail cleaning Brisbane101+
sports facility cleaning Brisbane101+
medical cleaning Brisbane101+
hospital cleaning Brisbane101+
commercial gutter cleaning Brisbane101+
06Next step
Let’s talk it through
I’m happy to walk through these results and agree which pages to fix first. Give me a call or drop me a line.
